Why sustainability matters to us (and why it should matter to you)

We’re on a mission to improve lives and create a positive impact on the world.

11/9/20231 min read

You’ve probably heard the term tossed around more times than you can count. From grocery store aisles to your social media feeds, ‘sustainability’ seems to be everywhere. But have you ever paused to consider what it means for you? We're not just talking about separating your recycling or turning off lights. Sustainability is about choices—conscious choices—that can positively impact your life and the world around you. And yes, that extends to the things you buy.

The Hidden Costs of Convenience

Convenience is seductive, but conceals some unsettling truths. The carbon footprint of shipping, exploitative labor, and environmental degradation caused by poor production methods are anything but eco-friendly. We need to do better, and have taken steps to reduce our impact on the environment.

Our Brand’s Stance

Our stands truly stand for something. A CRIB isn’t just an accessory; it’s a statement. A statement that quality, creativity, and ethics can co-exist. No mass production or cheap materials- just skilled hands using top-quality fabrics that would otherwise go to the landfill.

The Lifecycle of Our Products

The question of sustainability isn’t a checkbox for us; it’s an ethos that permeates every stage of our product lifecycle. We meticulously source pre-existing fabrics, choosing them for quality and durability, and then hand-make each stand with the precision that only a human touch can bring.


So, why does sustainability matter? Because it's the only path forward that makes sense, and it’s high time we all got onboard. Next time you're looking to prop up your device with a CRIB, think beyond the screen and consider what's holding it up. Make sustainability a key criterion in your purchases. After all, it's not just about making things; it's about making things better.

Experience sustainability that supports you

Browse our store for your ideal CRIB